PROJECT: SEO Content Management and Strategy
Background: Kalara is a leading IT service provider based in West Sussex. They deal with managed IT services, offering IT strategy, support, cloud solutions, cybersecurity, and Microsoft 365 services.
Project goals: To increase the brand visibility and drive targeted leads to the website.
Summary result:
- Increase in website traffic by 65% over 8 months
- Increase in qualified leads by 40% between 2023 and 2024
- Stronger brand presence across digital platforms
Deliverables
SEO -focused blogs
Optimised landings pages
Targeted lead magnets
CLIENT
Role
Lead Content Specialist
Landing page content
Blog content
Lead Magnets
