PRISCILLA'S CONTENT

Background: FunnelBud is a Stockholm-based company offering an all-in-one marketing automation and CRM platform tailored for small and medium-sized B2B businesses. Their services include lead generation, email marketing, sales automation, customer segmentation, and integrated tools like landing pages, forms, and analytics. The platform is designed to streamline marketing and sales processes, enabling businesses to scale efficiently without the complexity of managing multiple systems.

Project goals: To develop and manage content for the English website and audience. In the process, increase the inflow of targeted leads to the website.

Deliverables

SEO -focused blogs

Optimised landing pages

Targeted lead magnets

Email newsletters

Social media posts

Summary result: 

• 60% increase in traffic and engagement within 12 months.
• Stronger digital presence in the UK and US, resulting in a 30% increase in leads.